Privacy Policy

Last updated: June 6, 2026

Boston Baskets operates this store and website, including related information, content, features, tools, products, and services, in order to provide customers with an online shopping, gifting, order fulfillment, and delivery experience (the “Services”). This store is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, disclose, and process personal information when you visit this website, use the Services, make a purchase, place an order, send a gift, request support, use order tracking tools, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, use, and disclosure of personal information.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies, relates to, describes, or can reasonably be linked to you or another person, including a gift recipient.

Contact details, including your name, billing address, shipping address, phone number, email address, and other contact information you provide.
Recipient information, including the recipient’s name, delivery address, phone number, company or building details, suite or unit number, delivery instructions, and other information needed to prepare, fulfill, deliver, and support an order.
Gift-message information, including personalized greeting messages, notes, or other text you choose to include with a gift basket order.
Order and transaction information, including products viewed, items added to cart, gift baskets purchased, add-ons selected, alcohol-inclusive products where permitted, order history, delivery selections, order status, returns, cancellations, and related transaction details.
Payment information, including payment method details, payment confirmation, transaction identifiers, billing information, and related payment-processing data. Payment information may be processed by Shopify or third-party payment processors.
Account information, including username, password, saved preferences, account settings, and order history if you create an account.
Communications with us, including information you provide through customer support requests, contact forms, chat or support widgets, order tracking tools, email, phone, or other communications.
Delivery and fulfillment information, including delivery dates, delivery windows, delivery instructions, fulfillment status, courier or delivery partner status, and information needed to coordinate delivery across Massachusetts.
Alcohol-related order information, where applicable and permitted, including information needed to process, fulfill, verify, or deliver alcohol-inclusive products in accordance with applicable requirements.
Device and technical information, including IP address, browser type, device type, operating system, network information, unique identifiers, and other technical data collected when you use the website.
Usage information, including pages viewed, products viewed, search activity, cart activity, interactions with website features, and other information about how you use the Services.

Sources of Personal Information

We may collect personal information from the following sources:

Directly from you, including when you browse the website, create an account, place an order, send a gift, provide recipient details, include a personalized message, contact customer support, or use order tracking tools.
Automatically through the website, including through cookies, pixels, tags, analytics tools, log files, and similar technologies.
From Shopify and service providers, including ecommerce, payment processing, analytics, fraud prevention, fulfillment, delivery, customer support, and technology providers.
From delivery partners, couriers, and fulfillment providers, including order status, delivery status, delivery issue information, and confirmation details.
From partners, affiliates, or other third parties, where permitted by law and relevant to providing, supporting, securing, or improving the Services.

How We Use Personal Information

Providing and Improving the Services

We use personal information to operate this website, process orders, provide shopping functionality, manage accounts, improve website performance, support customer service, and maintain the Services.

Order Fulfillment and Delivery

We use buyer and recipient information to prepare, coordinate, fulfill, and deliver gift basket orders across Massachusetts. This may include using recipient names, delivery addresses, phone numbers, company names, building details, suite or unit numbers, delivery instructions, delivery windows, and order notes.

Gift Messages and Recipient Experience

We use personalized greeting messages and gift notes to include the sender’s message with the order. Gift-message information may be shared with fulfillment providers or delivery-related service providers as needed to prepare and deliver the order.

Products, Add-Ons, and Alcohol-Inclusive Orders

We use order information to prepare selected gift baskets and add-ons. Where alcohol is included and permitted, we may use personal information as needed to process, fulfill, verify, support, or deliver alcohol-inclusive orders in accordance with applicable requirements.

Payment Processing

We use payment and billing information to process transactions, confirm payments, prevent fraud, issue refunds where applicable, and maintain transaction records. Payment information may be processed by Shopify and third-party payment processors.

Customer Support and Order Tracking

We use personal information to respond to questions, provide customer support, investigate order or delivery issues, support order tracking, communicate about delivery status, and manage requests submitted through the website, support widget, contact form, phone, email, or chat.

Marketing and Advertising

We may use personal information for marketing, promotional communications, advertising, retargeting, and measuring marketing effectiveness where permitted by law and based on your communication preferences.

Security and Fraud Prevention

We use personal information to help protect the website, authenticate accounts, detect suspicious activity, prevent fraud, secure transactions, and protect the rights, safety, and property of Boston Baskets, customers, recipients, and others.

Legal and Compliance Purposes

We may use personal information to comply with applicable laws, respond to lawful requests, maintain business records, enforce our terms and policies, resolve disputes, and protect legal rights.

How We Disclose Personal Information

We may disclose personal information as reasonably necessary to provide, support, secure, and improve the Services.

With Shopify, which hosts and powers this ecommerce store and provides related technology and commerce services.
With payment processors, financial institutions, and fraud-prevention providers as needed to process transactions and protect against unauthorized activity.
With fulfillment providers, suppliers, basket preparation teams, and operational service providers as needed to prepare and fulfill gift basket orders.
With delivery partners and couriers, as needed to coordinate, route, deliver, track, and confirm Massachusetts deliveries.
With customer support providers, support widget providers, chat providers, contact form providers, and order tracking tool providers as needed to respond to inquiries and support orders.
With technology and analytics providers, including hosting, security, analytics, website performance, email, communication, and business operations providers.
With marketing and advertising partners, where permitted by law, to provide advertising, measure campaigns, and communicate with customers based on their preferences.
With affiliates or related business entities, where relevant to operating, supporting, or administering the Services.
When you direct or consent to disclosure, including when you provide information for a gift recipient, request delivery, submit a support request, or interact with third-party tools.
In connection with business transactions, such as a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or transfer of business operations.
For legal, security, or enforcement reasons, including to comply with legal obligations, respond to lawful process, enforce our terms, prevent fraud, or protect rights, property, safety, and security.

Recipient Information

Because Boston Baskets is a gifting website, customers may provide personal information about gift recipients. This may include a recipient’s name, delivery address, phone number, company or building details, delivery instructions, and other information needed to complete the order.

If you provide recipient information, you are responsible for ensuring that you have the authority or appropriate basis to provide that information to us for order fulfillment and delivery purposes.

We use recipient information primarily to prepare, coordinate, deliver, track, and support the order. We do not require recipients to create an account to receive a gift basket.

Personalized Gift Messages

If you include a personalized greeting message or gift note with an order, we use that information to prepare and deliver the message with the gift basket. Personalized messages may be visible to fulfillment staff, delivery-related providers, and the recipient.

You should not include sensitive personal information in a gift message unless you are comfortable with that information being used and disclosed as needed to prepare and deliver the order.

Relationship with Shopify

This website is powered by Shopify. Shopify may collect and process personal information about your access to and use of the Services in order to provide, support, secure, and improve the ecommerce platform and related services.

Shopify may process personal information as a service provider to Boston Baskets and may also process certain information in accordance with its own privacy practices, depending on the context and the services used.

Cookies and Similar Technologies

This website may use cookies, pixels, tags, analytics tools, and similar technologies to operate the website, remember preferences, support shopping cart functionality, measure website performance, understand visitor interactions, help secure the Services, and support marketing or advertising where permitted.

You may be able to manage cookies through your browser settings. Some website features may not function properly if cookies are disabled.

Third-Party Websites and Links

This website may contain links to websites, tools, platforms, or services operated by third parties. If you follow a link to a third-party website or use a third-party tool, your information may be subject to that third party’s privacy policy and terms.

Boston Baskets is not responsible for the privacy, security, or content practices of third-party websites or platforms that are not controlled by us.

Children’s Data

The Services are not intended for use by children. We do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has provided personal information through this website, please contact us through the Contact Us page.

Security and Retention

We use reasonable administrative, technical, and organizational measures designed to protect personal information. However, no method of transmission, storage, or processing is completely secure, and we cannot guarantee perfect security.

We retain personal information for as long as reasonably necessary to provide the Services, fulfill orders, support delivery and customer service, comply with legal obligations, resolve disputes, prevent fraud, maintain business records, and support legitimate business operations.

Your Rights and Choices

Depending on where you live and subject to applicable law, you may have rights regarding your personal information. These rights may include the ability to request access to personal information, correction of inaccurate information, deletion of personal information, portability of information, restriction or objection to certain processing, or opting out of certain uses of personal information.

These rights may be subject to limitations or exceptions under applicable law. To submit a privacy-related request, please contact us through the Contact Us page on this website.

Managing Communication Preferences

You may opt out of promotional emails by using the unsubscribe option included in those emails, where available. Even if you opt out of promotional communications, we may still send non-promotional messages related to orders, delivery, customer support, account activity, legal notices, or other transactions.

Complaints

If you have a complaint about how we process personal information, please contact us through the Contact Us page on this website. We will review privacy-related complaints and respond where appropriate and required by applicable law.

International Transfers

We may transfer, store, and process personal information outside the state, province, country, or region where you live. This may include processing by Shopify, payment processors, technology providers, customer support providers, fulfillment providers, delivery partners, analytics providers, or other service providers.

When personal information is transferred or processed in another jurisdiction, it may be subject to the laws of that jurisdiction.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will post the revised Privacy Policy on this website and update the “Last updated” date above.

Contact

If you have questions about this Privacy Policy, personal information, privacy rights, or privacy-related requests, please contact Boston Baskets through the Contact Us page or support methods provided on this website.